A leader in small business loans and funding procurement, Seek Capital recently partnered with ConsumerAffairs to unlock greater insight on customer experience. Below, Director of SEO Jonathan Zacharias shares how to build trust with consumers and enhance organic search results in Google using ConsumerAffairs for Brands.
Considering it costs five times as much to attract a new customer than it does to keep an existing one, it's safe to say customer retention should be a top priority for any business. The first step in creating a strong retention strategy is to identify why customers are leaving. It's easy to speculate. Probably because they were dissatisfied with your product offering, right? Not necessarily.